Before we dive in, it’s important to understand right away that the social media platforms bloggers need are the social media platforms that you, the individual blogger, feel most comfortable navigating on a regular basis. Because consistency is key. It’s near impossible to gain a social media following and grow your audience without consistency and that only comes when you are passion about what you’re doing. So the below platforms are necessary but only if you’re going to give it your all. You don’t necessarily have to be on every social media platform, but it’s in your best interest to have a presence on all of them and update them all periodically while finding the one or two of those platforms that will be your main source of enjoyment and interaction.
Authenticity is hard to find (whether online or in real life) but once you find it, it makes being on these social media platforms worth it. Follows and Follow Backs may not be genuine. Some people are only interested in a certain number of followers or certain people who they deem as important to be following them. But without engaging with the people who actually are reaching out to engage with you and without being your authentic self and providing a space to talk about these things that kindred spirits want to talk about, there is no reason to follow and be a part of your online journey. When you find those people online that aren’t just about the celebrity of the internet and really care about what they’re talking about, whether or not you have all of the same ideals, if their discussion is respectful and is a magnet to you and your personality, follow and engage. That’s how we keep the right conversations in the forefront. These are the tweets and status updates worth sharing.