Darlene Hawley: Knowing Your Worth


Sherley is a Haitian-American flight attendant who served eight years in the US Army Reserve. Her journey with Femme Naturelle began in 2012 as a way to build a safe space, a community to uplift and empower women in relationships transitioning out of crisis. She resides in New Jersey with her husband and two children.

Hi, I'm sherley

listeners' stories, advice, and questions

In this episode, Sherley speaks with Personal Branding and Online Business Coach, Darlene Hawley. As a teen mom, Darlene had to grow up very quickly. Things were steady for awhile but steady does not equal fulfilled. Then, losing her mother, catapulted Darlene in a new direction. She knew that the imbalance of retail management and motherhood had been unhealthy for awhile. But it wasn’t until the biggest loss of her life that she made the tough decision to recalibrate and step into entrepreneurship. Once she stepped into this space, there was a battle to stand her ground in a society where people often look down on young entrepreneurs. It certainly wasn’t easy. Darlene, being a naturally helpful individual, continued to use her strengths helping other people succeed despite the doubts. If you are in need of that push to take a leap or keep going if you have already made a leap of faith, this is the episode for you.

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Also listen to: Kim Boudreau Smith: Talks Smart Entrepreneurship

What are your thoughts from the show? Please share in the comments.

Darlene Hawley is a speaker, podcast host, business coach, and communication expert who shows ambitious, heart-centered entrepreneurs and rising business leaders how to speak up, stand out, and make more impact.

Her genius is twofold. Darlene shows entrepreneurs 2+ years into their business how to deepen their business foundation and go after visibility so they can share their message with the world, attract dream clients, and have the impact, freedom, and flexibility they desire.

Plus, she supports organizational leaders and their teams to strengthen their inner and outer voice so that they can speak up for themselves and the ideas and issues that matter most and move people to take action whenever they speak.

As the host of the Attract & Stand Out Podcast, Darlene has been featured on podcasts, in articles, and on stages such as the Thoughtful Entrepreneur, Authority Magazine, Elephant Journal, CVS, Salvation Army, Pechanga Casino, UNLV, MACC Project, Bank of America and San Diego Gas & Electric.

Prior to starting her own business, she worked her way up in big box retail operations management, as a mortgage loan officer, and as a financial coach. Darlene has been committed to helping entrepreneurs launch and grow their businesses since 2007.

Darlene is a certified Step into Your Moxie® Facilitator, and she is a past SCORE Inland Empire Workshop Chapter Chair and past president of the International Coach Federation of Nevada.

She is a mom of four, spouse, connector, storyteller, and dream builder based in Temecula, California.

You can connect with Darlene and learn more about her speaking and coaching at darlenehawley.com.

Grab my 10 Do’s & Don’ts For Effective Daring Conversations: https://bit.ly/10communicationguide

Learn more about my Attract & Stand Out 1:1 signature program: https://www.darlenehawley.com/attractandstandoutonline

Grab my 6 Steps To Attract & Stand Out digital guide, a free roadmap to create a successful business with less hustle and more ease: https://darlenehawley.com/standout

Grab my 6 Steps To Attract & Stand Out digital guide, a free roadmap to create a successful business with less hustle and more ease: https://bit.ly/attractandstandoutonline

Grab a Chai, and let’s Connect:





Here are some of the specific questions we could address during our conversation:

  • You’ve been coaching for 17 years. Can you share with us your coaching journey?
  • Where do you see many entrepreneurs get stuck when trying to grow online?
  • Many people struggle with comparisonitis. Can you share with us what you see most when working with your clients?
  • Can you give an example from your own life of what changed that allowed you to start showing up and sharing your story?
  • Why do you feel storytelling is crucial in deepening relationships with your audience?
  • What is your secret sauce to helping your clients stand out online?
  • Can you share a few first steps about crafting a message and brand that highlights the value you bring to the world, so dream clients want to work with you?

Darlene has been featured in the following:

Thrive Global


Authority Magazine

San Diego Voyager

Elephant Journal

Life Coach Path

Handle Everything Podcast

Happiness Happens Podcast

Fried-The Burnout Podcast

The Flight Club- Hera Hub Podcast

OMG Show

Yeukai Business Show

Fearless in Pink Show

Holding Down the Fort Podcast

The Thoughtful Entrepreneur

Speaker/Trainer  at:

Salvation Army

Internation Coach Federation- Nevada

Pechanga Casino

MACC Project

San Diego Gas & Electric


Bank of America




Montgomery College

Washington University College



Hera Hub Co-Working Space

Co-Working Collective

International Coach Federation- Los Angeles

International Coach Federation- San Diego

City of Seattle- Washington

Applied Physics Lab

Delta Airline

Innovation Women

Speak Up Women

Empowered Women in Wellness

Femme Parler Podcast is learning and growing every single day. We aim to uplift all marginalized voices both on this podcast and in real life. Please note that we are always striving to change the problematic language that society has internalized in us. Thank you for your patience as we aim to strip certain phrases from our vocabulary. Thank you.

Be part of an awesome community where we uplift each other!

It is a space created where women will be provided with guidance and encouragement: specifically, I want to speak to women transitioning out of a crisis in their relationships. I’m going to help you learn how to be the best individual that you can be. I feel that by hearing real, raw conversations and teachings from women that made a leap to regain their power after a crisis and chase a better life. I will encourage you to step out of fear and into faith

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Are you interested in getting your opinion out about a particular topic but don’t know how to do so?  If so, here is an opportunity to do so to share your point of view, PLUS get your message and voice out there.  It is always a great way to know about different perspectives and enrich ourselves through knowledge sharing.

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Femme Parler Podcast provides an atmosphere where every woman is comfortable growing into their best self. Femme Parler is a no judgment podcast where we discuss how to rise strong out of all types of obstacles that come with relationships. Through personal life experiences and discussions ranging from infidelity, trust, forgiveness, sex, heartbreak, self love, therapy and more, we offer words of empowerment as you strive to build and maintain all of the relationships in your life. You may be going through something that is unique and difficult. Sharing your story gives others comfort and could also be helping someone else. Let them know they are not alone. Everyone has a story, do not let fear hold you back.

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Femme Parler, which in french means, “woman talk,” is a podcast speaking to women about regaining our power after a crisis in a relationship. 


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